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From Foods to TVs, Consumer-Focused Businesses Say Frugality Is Guiding Principle


Last updated:
Mon, 09 Nov 2009 16:19:00 +0000

The recession may be over but companies that cater to consumers believe people are digging in for a long, frugal winter.

That's why Clorox Co. is keeping the price steady on a new improved trash bag that grips the top of the garbage can. Clorox says it wants to highlight the bags' "greater value."



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